New arrivals
We make things that work better and last longer. Our products solve real problems with clean design and honest materials.
Joe Shute Flatliner Series 8oz
Blue-White/Blue-Crystal
$32.98
Skip to product information
Joe Shute Flatliner Series 8oz
$32.98
Shipping calculated at checkout.
Joe Shute Deep Trolling Lures: Conquer Finicky Tuna & Deep-Holding Gamefish
When the bite goes deep and surface activity slows, reach for the Joe Shute Deep Trolling Lures. This specialized series is engineered to reach those elusive, lazy tuna and other deep-holding offshore species that refuse to bite anything on the surface.
Our Deep lures are designed to get your ballyhoo or RonZ baits right in their face, even when fish are holding far below. With their inherent sinking characteristics, you can effectively slow your boat down over a mark, allowing the lure to plunge even further into the water column. This strategic depth control is your day saver on those challenging days when tuna aren't aggressively feeding. Don't let deep-seated fish frustrate you – bring the fight to them with Joe Shute Deep Trolling Lures!
Intentional design
Everything we do starts with why
Made with care
We believe in building better
A team with a goal
Real people making great products